C. Ray Events
Couture Division

C. Ray Events Couture DivisionC. Ray Events Couture DivisionC. Ray Events Couture DivisionC. Ray Events Couture Division
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C. Ray Events
Couture Division

C. Ray Events Couture DivisionC. Ray Events Couture DivisionC. Ray Events Couture Division

Luxury Design and Personalized Service

Luxury Design and Personalized Service Luxury Design and Personalized Service Luxury Design and Personalized Service
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About C. Ray Events Couture division

  

From a year that has been nothing in the way of normal C. Ray and Associates has created a new Couture Event Division to address the need for luxury event management and production. Customized, personalized service and attention to detail has always been the hallmark of C. Ray & Associates and with the new Couture Division Cindy Ray has expanded her company to offer her clients a level of unparalleled service that is second to none.


Collaborating with Cindy Ray's team in her new endeavor are Sigrid Helgason, formally Director of Catering Sales at Rosewood Crescent Court Hotel and Terry Shields CPCE, CSEP, formally Director of Catering and Events at Rosewood Mansion on Turtle Creek and Michael Owen a Dallas Native known for his special events. 


With years of combined experience, the team of C. Ray & Associates Couture Division have created, designed and executed many of the major events in Dallas for the past three decades.


“Individually, Sigrid, Terry and Michael have a talent for recognizing luxury and cultivating exceptional service, and I’m thrilled to have them join C. Ray & Associates “But I’m especially excited about the united force they represent in the city. I am convinced that our success in the market will be driven by delivering exceptional guest service at every level.”  - Cindy Ray

Get to know us!

Cindy Ray

Terry Shields, CPCE, CSEP

Terry Shields, CPCE, CSEP

  Cindy’s unique sense of style combined with her uncanny ability to ‘read’ her clients’ needs led her to build her own event planning business, 

InspiRAYtions, in 1986. Cindy found herself working constantly, planning a wide array of personal 

and corporate events. Her passion to create the most memorable events on any budget quickly earne

  Cindy’s unique sense of style combined with her uncanny ability to ‘read’ her clients’ needs led her to build her own event planning business, 

InspiRAYtions, in 1986. Cindy found herself working constantly, planning a wide array of personal 

and corporate events. Her passion to create the most memorable events on any budget quickly earned her the respect of the industry and a bevy of clients 

in need of her expertise.   


Determined to again be the master of her own fate, Cindy started yet another event planning business, 

C. Ray & Associates, this time focused on the magnitude of the project rather than multitude. 

Her lifestyles of the rich and famous parties 

became the hottest tickets in town. 

She continues to enjoy tremendous success 

more than 3 decades later.

Terry Shields, CPCE, CSEP

Terry Shields, CPCE, CSEP

Terry Shields, CPCE, CSEP

  Terry Shields  comes to C. Ray & Associates with over thirty-four years of experience in the event industry in Dallas. While his previous appointment was as the Director of Catering and Events for Rosewood Mansion on Turtle for fifteen years, Terry has also served as the General Manager of Food and Beverage Services for both the Belo Ma

  Terry Shields  comes to C. Ray & Associates with over thirty-four years of experience in the event industry in Dallas. While his previous appointment was as the Director of Catering and Events for Rosewood Mansion on Turtle for fifteen years, Terry has also served as the General Manager of Food and Beverage Services for both the Belo Mansion and for the Dallas World Trade Center.


Terry was also part of the team that created and operated Food Glorious Food for Culinaire International and was the Vice President of Event Productions for Destination Dynamics before starting his own event production company, Terry Shields Event Design, in 2003.


From a business perspective, the thousands of events have included events for Bill and Melinda Gates, Ross Perot Senior and Junior and their wives, the Wiley’s the Winspear’s, Howard & Sara  Hallam, Don & Barbara Daske, Hal & Diane Brierley, Jerry & Gene Jones and so many more!  Companies like Toyota, Ben E. Keith, Duke Realty, Stanford University, Sierra Tucson, Southwest Airlines, JP Morgan 

and many, many more!

Michael Owen

Terry Shields, CPCE, CSEP

Michael Owen

  

Michael Owen is an energetic sales professional and experienced event planner.  He is a highly motivated native Dallasite with an excellent relationship 

network comprising of local hotels, private clubs, 

catering companies, DMC’s, event planners, entertainment and transportation companies. 

Michael’s career started at Daryl’s by Design a

  

Michael Owen is an energetic sales professional and experienced event planner.  He is a highly motivated native Dallasite with an excellent relationship 

network comprising of local hotels, private clubs, 

catering companies, DMC’s, event planners, entertainment and transportation companies. 

Michael’s career started at Daryl’s by Design and over the years he has sold, coordinated and 

produced many events . 


A few of these  events include Stanley Marcus' 90th Birthday Gala and Downtown Store Anniversary., recruiting events for Dallas based law firms, 

Susan G Komen and other large non-profit organizations.  Michael was the top sales person at 

The Dallas World Aquarium selling multiple 

social and corporate events.  He also worked with Cessna Aircraft’s annual sales meeting, customer appreciation events and sales incentive programs.. 


Michael's  contagious smile, charm and ability to connect with his clients, along with his long lasting and successful relationships with local vendors, 

create above and beyond events!

Get to know us!

Sigrid Helgason

 As Director of Catering and Special Events for two of Dallas’ finest hotels, Rosewood Crescent Hotel and The Adolphus Hotel, Sigrid served as the driving force behind the creation and execution of 

one-of-a kind experiences. 


She is known for having twenty-twenty vision to direct everything behind the scenes to deliver exceptional results

 As Director of Catering and Special Events for two of Dallas’ finest hotels, Rosewood Crescent Hotel and The Adolphus Hotel, Sigrid served as the driving force behind the creation and execution of 

one-of-a kind experiences. 


She is known for having twenty-twenty vision to direct everything behind the scenes to deliver exceptional results for her clients. 


With over twenty years of experience in the hospitality industry, Sigrid has finely tuned her focus on food, wine and customer service. 


She uses this knowledge and expertise on a 

daily basis to exceed the expectations of 

Dallas’ discerning clientele.     

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C. Ray's Couture Event Division

972-862-0955

Post Office Box 700924, Dallas, Texas 75370

Copyright © 2021 C. Ray & Associates Couture Event Division - All Rights Reserved.

For The Discerning Client Who Deserves The Best